Mci the netherlands

As a Junior Graphic Designer at MCI The Netherlands, Marcela has had countless opportunities to unleash her creativity. She’s transformed the office with her mural, added flair with window stickers, designed magazine covers for each team, and much more

Programs used

Adobe Illustrator and Adobe InDesign

Assets made

Illustrations, letters, logo’s, banners

mci branding

mci branding

MCI The Netherlands always finds fun and creative ways to keep their employees engaged in daily business. To replace the usual boring staff manual PDFs, they decided to create a 'cookbook' website where each dish corresponds to a specific subject. Holidays are paired with empanadas, and safety with schnitzel. Marcela was tasked with illustrating all these different dishes in a fun manner, complete with a matching typeface.

MCI cookbook illustrations

mci branding

mci branding

Mci letters.

MCI loves to reward and keep its employees informed with fun letters. Marcela was tasked with creating two: a salmon-colored one to reward employees with a small token of appreciation, and a green one to inform them about a new partnership with another company that benefits everyone.

mci branding

mci branding

elevate your energy.

MCI initiates a lot of events for its employees, always centered around themes like mental health, working out, or staying active. To boost awareness for these initiatives, called Elevate Your Energy, MCI The Netherlands asked Marcela to create mascots reflecting each theme. She designed the mascots and banners in Adobe Illustrator, bringing each theme to life.

mci branding

mci branding

Corporate social responsibility.

MCI recognized the necessity for an update to their old CSR mascot, Adam Greenie. This mascot had served as a focal point for each CSR initiative, but he had been designed and created several years prior. This is when Nett Greenie stepped in to succeed him and take on the role. The new Greenie is intended to represent the diverse and interconnected world we live in, along with the various objects he carries that symbolize the corresponding themes associated with the CSR efforts.

Nett greenie states

mci branding

mci branding

MCI clubhouse mural.

The MCI office is more than just an office; it's a clubhouse where every MCI talent collaborates to create and innovate. Marcela was assigned to design a happy, fun mural showcasing the many facets of MCI: film, travel, creation, fast-paced event delivery, creativity, and more. All the icons were crafted in Adobe Illustrator.

mci branding

mci branding

Skill sprint.

MCI encourages its employees to develop themselves and learn new skills. To kick off this initiative, they created a series of master classes for their team to follow. They asked Marcela to design a logo that aligns with their objectives and MCI’s branding, tying it in with a previous initiative, ‘Unleashing Creativity’.

mci branding

mci branding

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